PR opportunity for new products or research

Q. What's better than getting publicity in an architecture magazine?

A. Getting publicity and being identified as an award winner!

You have until April 25 to enter the Architect Magazine's Annual R+D Awards. I especially like this awards program as a place to tease the market with products that are still in the "pre-launch" stage. This gives you valuable exposure early in the product's life, and enables you to include the award in your sales materials for extra credibility.
New technologies are revolutionizing the process and product of architecture. To celebrate advances in building technology, Architect announces the sixth annual R+D Awards. The awards honor innovative materials and systems at every scale—from entire buildings and complexes to HVAC and structural systems to curtainwall and ceiling-panel assemblies to discrete building materials such as wood composites and textiles. The R+D Awards are purposefully open to building technologies of all types, in order to encourage the broadest possible dialogue among architects, engineers, manufacturers, researchers, students, and designers of all disciplines.
Categories include:
→ Prototype Products, materials, and systems that are in the prototyping and testing phase
→ Production Products, materials, and systems that are available for use
→ Application Products, materials, and systems as used in a single architectural project or group of related architectural projects  
The jury will consider new materials, products, and systems as well as unconventional uses of existing materials, products, and systems that have been created since 2009. Entries will be judged for their potential or documented innovation in fabrication, assembly, installation, and performance. All entries will be judged according to their potential to advance the aesthetic, environmental, social, and technological value of architecture.
Even if you don't win the award, nominated products frequently show up later in the year as product news.

Contact Chusid Associates for assistance in putting together a winning entry.